Is Sugarbook Devaluing Women?

Wait…What’s Sugarbook?

If you’re not familiar with it, it’s an app for Sugar Daddies looking to meet SWTs who are interested in being Sugar Babies (women or sometimes men, who date a Sugar Daddy/Mommy in return for financial compensation and gifts).

It doesn’t hide that fact at all, as its website proudly proclaims.


Internet dating’s always been around but Sugarbook goes a step further, directly hooking up the Sugar Daddies/Mummies to their potential Sugar Babies. That’s where some people are questioning whether it’s a good thing.

One of those people is Mak Khuin Weng, a former journalist and activist in Malaysia. Mak’s voiced out his concerns on his Facebook page, highlighting not the moral issues as you’d expect but others.


If you don’t want to read the whole thing, the gist of it is that Mak argues that apps like Sugarbook devalues relationships to the point it’s just a monetary transaction.

He talks about other tangential things like how women are treated as a commodity and stuff but the main point he’s trying to make is that his issue for the app is related to how it tries to change the traditional concepts of dating and relationships.

It’s certainly a valid claim to make, but I don’t know if I personally agree with it though.

It’s not like anybody’s being forced to use Sugarbook. As much as I think it’s a thinly veiled app that encourages prostitution (as many think), it’s all consensual. Both sides know exactly what they want out of the whole thing.

What are YOUR thoughts on it?

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